Having the 4th largest population in the world, Indonesia has a large domestic market to offer, over 53% of which lives in urban areas and adopts a modern lifestyle. A growing and affluent middle class supports GDP growth with approximately 56.7% of GDP accounting for private consumption; while Consumer Confidence in Indonesia is at an all-time high, consistently reaching over 110 points up to February 2016.


The service sector in Indonesia has also shown continuous growth since 1998 and in 2015 grew at a pace of 10%.

These statistics fare well for many industries, including retail and consumer products, food processing, as well as the automotive industry.